Indonesia Fertilizer Market Market’s Consumer Insights and Trends

Indonesia Fertilizer Market by Production Analysis, by Consumption Analysis, by Import Market Analysis (Value & Volume), by Export Market Analysis (Value & Volume), by Price Trend Analysis, by Indonesia Forecast 2026-2034

Jan 9 2026
Base Year: 2025

150 Pages
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Indonesia Fertilizer Market Market’s Consumer Insights and Trends


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Key Insights

The Indonesian fertilizer market is projected for significant expansion, anticipated to reach a size of 8.95 billion by 2025, with a Compound Annual Growth Rate (CAGR) of 6.3% between 2025 and 2033. This growth is propelled by governmental initiatives to boost agricultural productivity and food security, rising demand for high-yield crops, and the adoption of advanced farming techniques requiring optimized nutrient management. The substantial market value by 2025 highlights the critical role of fertilizers in supporting Indonesia's vital agricultural sector. Leading companies are investing in production and product innovation to meet escalating demand.

Indonesia Fertilizer Market Research Report - Market Overview and Key Insights

Indonesia Fertilizer Market Market Size (In Billion)

15.0B
10.0B
5.0B
0
8.950 B
2025
9.514 B
2026
10.11 B
2027
10.75 B
2028
11.43 B
2029
12.15 B
2030
12.91 B
2031
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Key trends include a shift towards specialized fertilizers, such as micronutrient-enriched and slow-release formulations, to enhance nutrient use efficiency and reduce environmental impact. The integration of digital technologies and precision agriculture is also increasing, allowing for optimized fertilizer application based on specific soil and crop needs. Challenges include fluctuating raw material prices, logistical complexities across the archipelago, and the ongoing need for farmer education on best practices. Despite these, the market is set for sustained growth, driven by government support and the increasing profitability of modern fertilization strategies for farmers.

Indonesia Fertilizer Market Market Size and Forecast (2024-2030)

Indonesia Fertilizer Market Company Market Share

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This report provides a comprehensive analysis of the dynamic Indonesian fertilizer market. Covering the study period of 2019–2033, with a base year of 2025 and a forecast period from 2025–2033, this report offers critical insights into production, consumption, import/export dynamics, price trends, and industry developments. We leverage high-traffic keywords such as "Indonesia fertilizer market," "agricultural chemicals Indonesia," "urea fertilizer Indonesia," "NPK fertilizer demand," "potash fertilizer Indonesia," "phosphate fertilizer market," and "sustainable agriculture Indonesia" to ensure maximum search visibility.

Indonesia Fertilizer Market Market Concentration & Innovation

The Indonesia Fertilizer Market exhibits a moderate to high degree of market concentration, primarily driven by a few large, state-owned enterprises and a growing number of private players. Pupuk Indonesia (Persero) holds a significant market share, influencing production and pricing strategies. Innovation in the fertilizer sector is increasingly focused on enhanced efficiency fertilizers (EEFs), including slow-release and controlled-release formulations, as well as bio-fertilizers and specialty nutrients that cater to specific crop needs and soil conditions. Regulatory frameworks, such as government subsidies and environmental regulations, play a crucial role in shaping market dynamics and encouraging the adoption of more sustainable practices. Product substitutes, while present in the form of organic alternatives, are yet to fully displace conventional fertilizers in large-scale agricultural operations. End-user trends are shifting towards precision agriculture and data-driven farming, demanding fertilizers that offer better yield optimization and reduced environmental impact. Merger and acquisition (M&A) activities, though not extensively documented with specific deal values in the public domain for Indonesia, are anticipated to increase as companies seek to expand their product portfolios and geographical reach. The market share of leading players is estimated to be over 60% by the top three entities, indicating a consolidated landscape.

Indonesia Fertilizer Market Industry Trends & Insights

The Indonesia Fertilizer Market is poised for significant growth, fueled by a confluence of robust market growth drivers. The ever-increasing global population necessitates a corresponding rise in food production, directly translating into heightened demand for fertilizers to enhance crop yields. Indonesia, as a major agricultural producer, is at the forefront of this demand. Technological disruptions are actively reshaping the industry, with advancements in fertilizer production technologies leading to more efficient and environmentally friendly products. The integration of digital technologies, such as AI and IoT in precision agriculture, is driving the adoption of specialty and custom-blended fertilizers. Consumer preferences are evolving, with a growing awareness of sustainable agriculture practices and the demand for organic and bio-fertilizer options, albeit currently a niche segment. Competitive dynamics are intensifying, characterized by strategic partnerships, product differentiation, and a focus on cost optimization. The estimated Compound Annual Growth Rate (CAGR) for the market is projected to be around 4.5% to 5.5% over the forecast period. Market penetration of advanced fertilizer technologies is steadily increasing, driven by government initiatives and farmer education programs aimed at improving agricultural productivity and soil health.

Dominant Markets & Segments in Indonesia Fertilizer Market

The Indonesia Fertilizer Market is segmented across various crucial areas, each with its own dominant forces and drivers.

  • Production Analysis: Indonesia's production is heavily concentrated in specific regions due to access to raw materials (natural gas for ammonia and urea) and established industrial infrastructure. Key production hubs are located on Java and Sumatra.

    • Key Drivers: Availability of natural gas reserves, government support for domestic fertilizer production, and the presence of large-scale manufacturing facilities.
    • Dominance Analysis: State-owned enterprises like Pupuk Indonesia and its subsidiaries dominate the production landscape, ensuring national food security and agricultural self-sufficiency. Their extensive production capacities for urea, ammonia, and NPK fertilizers underscore their leading position.
  • Consumption Analysis: Consumption is widespread across Indonesia's vast agricultural landscape, with the highest demand originating from Java, Sumatra, and Sulawesi, which are major agricultural producing islands.

    • Key Drivers: Growing population, expanding agricultural land under cultivation, government subsidies on fertilizers, and the need to improve crop yields for staple crops like rice, palm oil, and corn.
    • Dominance Analysis: The demand for urea and NPK fertilizers remains dominant due to their broad applicability across various crops. However, there is a rising trend in the consumption of specialty fertilizers for high-value crops and horticulture.
  • Import Market Analysis (Value & Volume): While Indonesia is a significant producer, it still relies on imports for certain fertilizer types and raw materials, particularly potash and some specialty nutrient products.

    • Key Drivers: Domestic production gaps for specific fertilizer compounds, price competitiveness of imported products, and the availability of specialized fertilizers not produced domestically.
    • Dominance Analysis: Key import partners include countries with strong fertilizer production capabilities. The import value is significantly driven by the demand for potassium-based fertilizers and phosphatic raw materials.
  • Export Market Analysis (Value & Volume): Indonesia exports a considerable volume of fertilizers, primarily urea and ammonia, to regional markets, leveraging its competitive production costs.

    • Key Drivers: Excess domestic production capacity, strategic trade agreements, and competitive pricing in international markets.
    • Dominance Analysis: Southeast Asian countries constitute the primary export destinations. The export value is substantial, contributing positively to the national trade balance.
  • Price Trend Analysis: Fertilizer prices in Indonesia are influenced by global commodity prices (natural gas, phosphate rock, potash), government subsidy policies, and domestic supply-demand dynamics.

    • Key Drivers: Fluctuations in global energy prices, exchange rates, local production costs, and subsidy adjustments by the government.
    • Dominance Analysis: The price of urea, being a key subsidized fertilizer, is often more stable, while prices of imported or non-subsidized fertilizers are more volatile and directly linked to global market trends.

Indonesia Fertilizer Market Product Developments

Recent product developments in the Indonesia Fertilizer Market are centered on enhancing agricultural productivity and promoting sustainable practices. Innovations include the introduction of enhanced efficiency fertilizers (EEFs) that reduce nutrient losses to the environment and improve uptake by plants. Companies are also focusing on specialty fertilizers tailored for specific crops like palm oil, rice, and horticultural produce, offering customized nutrient blends. The integration of micronutrients and organic matter into fertilizer formulations is another key trend, aiming to improve soil health and crop resilience. These developments aim to provide farmers with solutions that offer competitive advantages through higher yields, better crop quality, and reduced environmental footprints.

Report Scope & Segmentation Analysis

This report encompasses a detailed analysis of the Indonesia Fertilizer Market, segmented by Production Analysis, Consumption Analysis, Import Market Analysis (Value & Volume), Export Market Analysis (Value & Volume), and Price Trend Analysis. Each segment is analyzed within the study period of 2019–2033, with a base year of 2025 and a forecast period from 2025–2033. Growth projections and market sizes for each segment are provided, considering the competitive dynamics and evolving market trends within the Indonesian agricultural sector. The analysis delves into the specific drivers and restraints impacting each segmentation, offering a holistic view of the market's structure and potential.

Key Drivers of Indonesia Fertilizer Market Growth

The Indonesia Fertilizer Market is propelled by several key growth drivers. The escalating need to feed a growing population, estimated to reach over 300 million by 2030, necessitates enhanced agricultural output, directly boosting fertilizer demand. Government initiatives supporting agricultural modernization and food security, including subsidies for essential fertilizers, play a pivotal role. Furthermore, the increasing adoption of precision agriculture techniques and the demand for higher crop yields among farmers are driving the market for both conventional and specialty fertilizers. The availability of natural gas as a key feedstock for urea and ammonia production also underpins domestic manufacturing capabilities and market stability.

Challenges in the Indonesia Fertilizer Market Sector

Despite its growth potential, the Indonesia Fertilizer Market faces several challenges. Volatility in global commodity prices, particularly for natural gas, directly impacts production costs and profitability. Fluctuations in exchange rates can also affect the cost of imported raw materials and finished fertilizers. Regulatory hurdles and the implementation of environmental standards can add to compliance costs for manufacturers. Furthermore, logistical challenges in distributing fertilizers across the vast Indonesian archipelago can lead to supply chain inefficiencies and price disparities in remote areas. Intense competition, both from domestic producers and international suppliers, also puts pressure on profit margins.

Emerging Opportunities in Indonesia Fertilizer Market

The Indonesia Fertilizer Market presents several emerging opportunities. The growing demand for organic fertilizers and bio-stimulants driven by consumer awareness and sustainable agriculture trends offers a significant avenue for market expansion. The development and adoption of specialty fertilizers for high-value crops and horticulture, catering to specific nutrient needs, represent another promising area. Technological advancements in fertilizer application, such as precision farming and smart fertilizer management systems, are creating opportunities for innovative product and service offerings. Furthermore, expanding export markets within Southeast Asia and exploring new geographical regions for Indonesian fertilizer exports can drive future growth.

Leading Players in the Indonesia Fertilizer Market Market

  • PT JADI MAS
  • Haifa Group
  • Pupuk Indonesia (Persero)
  • PT Saraswanti Anugerah Makmur Tbk (SAMF)
  • Grupa Azoty S A (Compo Expert)
  • Yara International AS
  • Asia Kimindo Prima

Key Developments in Indonesia Fertilizer Market Industry

  • May 2023: Pupuk Kaltim, a subsidiary of Pupuk Indonesia, is expanding its production facilities by developing new factories to meet the growing demand for fertilizers globally. The new factory will cost more than USD 1 billion, and it will have the capacity to produce 1.1 million metric ton of urea and 825,000 tonnes of ammonia annually.
  • April 2022: Petrokimia Gresik, an agroindustry solutions company, a subsidiary of Pupuk Indonesia Holding, launched three new fertilizers for Indonesian agriculture, namely Petro ZA Plus and Phosgreen. The nutrients in these fertilizers can improve the quality of crop yields.
  • March 2022: The Haifa Group entered a purchase agreement with HORTICOOP BV to acquire Horticoop Andina, the distributor of nutritional products for agriculture. Through this acquisition of the brand, Haifa intends to expand its market presence in the Latin American market and strengthen its position as a global superbrand in advanced plant nutrition.

Strategic Outlook for Indonesia Fertilizer Market Market

The strategic outlook for the Indonesia Fertilizer Market is one of sustained growth and evolving sophistication. The market will continue to be driven by the fundamental need for enhanced agricultural productivity to meet food demands. Key growth catalysts include the increasing adoption of advanced and specialty fertilizers, supported by government policies promoting sustainable agriculture and technological innovation. The market is expected to witness a gradual shift towards products that offer environmental benefits and improved nutrient use efficiency. Strategic investments in research and development, coupled with collaborations for technology transfer, will be crucial for players to maintain a competitive edge. The Indonesian fertilizer industry is poised to capitalize on both domestic demand and regional export opportunities, solidifying its position as a significant player in the global fertilizer landscape.

Indonesia Fertilizer Market Segmentation

  • 1. Production Analysis
  • 2. Consumption Analysis
  • 3. Import Market Analysis (Value & Volume)
  • 4. Export Market Analysis (Value & Volume)
  • 5. Price Trend Analysis

Indonesia Fertilizer Market Segmentation By Geography

  • 1. Indonesia
Indonesia Fertilizer Market Market Share by Region - Global Geographic Distribution

Indonesia Fertilizer Market Regional Market Share

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Geographic Coverage of Indonesia Fertilizer Market

Higher Coverage
Lower Coverage
No Coverage

Indonesia Fertilizer Market REPORT HIGHLIGHTS

AspectsDetails
Study Period 2020-2034
Base Year 2025
Estimated Year 2026
Forecast Period2026-2034
Historical Period2020-2025
Growth RateCAGR of 6.3% from 2020-2034
Segmentation
    • By Production Analysis
    • By Consumption Analysis
    • By Import Market Analysis (Value & Volume)
    • By Export Market Analysis (Value & Volume)
    • By Price Trend Analysis
  • By Geography
    • Indonesia

Table of Contents

  1. 1. Introduction
    • 1.1. Research Scope
    • 1.2. Market Segmentation
    • 1.3. Research Methodology
    • 1.4. Definitions and Assumptions
  2. 2. Executive Summary
    • 2.1. Introduction
  3. 3. Market Dynamics
    • 3.1. Introduction
      • 3.2. Market Drivers
        • 3.2.1. Demand For Landscaping Maintenance; Adoption of Green Spaces and Green Roofs
      • 3.3. Market Restrains
        • 3.3.1. Shortage of Labor In Landscaping; High Maintenance Cost of Lawn Mowers
      • 3.4. Market Trends
        • 3.4.1. OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT
  4. 4. Market Factor Analysis
    • 4.1. Porters Five Forces
    • 4.2. Supply/Value Chain
    • 4.3. PESTEL analysis
    • 4.4. Market Entropy
    • 4.5. Patent/Trademark Analysis
  5. 5. Indonesia Fertilizer Market Analysis, Insights and Forecast, 2020-2032
    • 5.1. Market Analysis, Insights and Forecast - by Production Analysis
      • 5.2. Market Analysis, Insights and Forecast - by Consumption Analysis
        • 5.3. Market Analysis, Insights and Forecast - by Import Market Analysis (Value & Volume)
          • 5.4. Market Analysis, Insights and Forecast - by Export Market Analysis (Value & Volume)
            • 5.5. Market Analysis, Insights and Forecast - by Price Trend Analysis
              • 5.6. Market Analysis, Insights and Forecast - by Region
                • 5.6.1. Indonesia
            • 6. Competitive Analysis
              • 6.1. Market Share Analysis 2025
                • 6.2. Company Profiles
                  • 6.2.1 PT JADI MAS
                    • 6.2.1.1. Overview
                    • 6.2.1.2. Products
                    • 6.2.1.3. SWOT Analysis
                    • 6.2.1.4. Recent Developments
                    • 6.2.1.5. Financials (Based on Availability)
                  • 6.2.2 Haifa Group
                    • 6.2.2.1. Overview
                    • 6.2.2.2. Products
                    • 6.2.2.3. SWOT Analysis
                    • 6.2.2.4. Recent Developments
                    • 6.2.2.5. Financials (Based on Availability)
                  • 6.2.3 Pupuk Indonesia (Persero)
                    • 6.2.3.1. Overview
                    • 6.2.3.2. Products
                    • 6.2.3.3. SWOT Analysis
                    • 6.2.3.4. Recent Developments
                    • 6.2.3.5. Financials (Based on Availability)
                  • 6.2.4 PT Saraswanti Anugerah Makmur Tbk (SAMF)
                    • 6.2.4.1. Overview
                    • 6.2.4.2. Products
                    • 6.2.4.3. SWOT Analysis
                    • 6.2.4.4. Recent Developments
                    • 6.2.4.5. Financials (Based on Availability)
                  • 6.2.5 Grupa Azoty S A (Compo Expert)
                    • 6.2.5.1. Overview
                    • 6.2.5.2. Products
                    • 6.2.5.3. SWOT Analysis
                    • 6.2.5.4. Recent Developments
                    • 6.2.5.5. Financials (Based on Availability)
                  • 6.2.6 Yara International AS
                    • 6.2.6.1. Overview
                    • 6.2.6.2. Products
                    • 6.2.6.3. SWOT Analysis
                    • 6.2.6.4. Recent Developments
                    • 6.2.6.5. Financials (Based on Availability)
                  • 6.2.7 Asia Kimindo Prima
                    • 6.2.7.1. Overview
                    • 6.2.7.2. Products
                    • 6.2.7.3. SWOT Analysis
                    • 6.2.7.4. Recent Developments
                    • 6.2.7.5. Financials (Based on Availability)

            List of Figures

            1. Figure 1: Indonesia Fertilizer Market Revenue Breakdown (billion, %) by Product 2025 & 2033
            2. Figure 2: Indonesia Fertilizer Market Share (%) by Company 2025

            List of Tables

            1. Table 1: Indonesia Fertilizer Market Revenue billion Forecast, by Production Analysis 2020 & 2033
            2. Table 2: Indonesia Fertilizer Market Revenue billion Forecast, by Consumption Analysis 2020 & 2033
            3. Table 3: Indonesia Fertilizer Market Revenue billion Forecast, by Import Market Analysis (Value & Volume) 2020 & 2033
            4. Table 4: Indonesia Fertilizer Market Revenue billion Forecast, by Export Market Analysis (Value & Volume) 2020 & 2033
            5. Table 5: Indonesia Fertilizer Market Revenue billion Forecast, by Price Trend Analysis 2020 & 2033
            6. Table 6: Indonesia Fertilizer Market Revenue billion Forecast, by Region 2020 & 2033
            7. Table 7: Indonesia Fertilizer Market Revenue billion Forecast, by Production Analysis 2020 & 2033
            8. Table 8: Indonesia Fertilizer Market Revenue billion Forecast, by Consumption Analysis 2020 & 2033
            9. Table 9: Indonesia Fertilizer Market Revenue billion Forecast, by Import Market Analysis (Value & Volume) 2020 & 2033
            10. Table 10: Indonesia Fertilizer Market Revenue billion Forecast, by Export Market Analysis (Value & Volume) 2020 & 2033
            11. Table 11: Indonesia Fertilizer Market Revenue billion Forecast, by Price Trend Analysis 2020 & 2033
            12. Table 12: Indonesia Fertilizer Market Revenue billion Forecast, by Country 2020 & 2033

            Frequently Asked Questions

            1. What is the projected Compound Annual Growth Rate (CAGR) of the Indonesia Fertilizer Market?

            The projected CAGR is approximately 6.3%.

            2. Which companies are prominent players in the Indonesia Fertilizer Market?

            Key companies in the market include PT JADI MAS, Haifa Group, Pupuk Indonesia (Persero), PT Saraswanti Anugerah Makmur Tbk (SAMF), Grupa Azoty S A (Compo Expert), Yara International AS, Asia Kimindo Prima.

            3. What are the main segments of the Indonesia Fertilizer Market?

            The market segments include Production Analysis, Consumption Analysis, Import Market Analysis (Value & Volume), Export Market Analysis (Value & Volume), Price Trend Analysis.

            4. Can you provide details about the market size?

            The market size is estimated to be USD 8.95 billion as of 2022.

            5. What are some drivers contributing to market growth?

            Demand For Landscaping Maintenance; Adoption of Green Spaces and Green Roofs.

            6. What are the notable trends driving market growth?

            OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT.

            7. Are there any restraints impacting market growth?

            Shortage of Labor In Landscaping; High Maintenance Cost of Lawn Mowers.

            8. Can you provide examples of recent developments in the market?

            May 2023: Pupuk Kaltim, a subsidiary of Pupuk Indonesia, is expanding its production facilities by developing new factories to meet the growing demand for fertilizers globally. The new factory will cost more than USD 1 billion, and it will have the capacity to produce 1.1 million metric ton of urea and 825,000 tonnes of ammonia annually.April 2022: Petrokimia Gresik, an agroindustry solutions company, a subsidiary of Pupuk Indonesia Holding, launched three new fertilizers for Indonesian agriculture, namely Petro ZA Plus and Phosgreen. The nutrients in these fertilizers can improve the quality of crop yields.March 2022: The Haifa Group entered a purchase agreement with HORTICOOP BV to acquire Horticoop Andina, the distributor of nutritional products for agriculture. Through this acquisition of the brand, Haifa intends to expand its market presence in the Latin American market and strengthen its position as a global superbrand in advanced plant nutrition.

            9. What pricing options are available for accessing the report?

            Pricing options include single-user, multi-user, and enterprise licenses priced at USD 3800, USD 4500, and USD 5800 respectively.

            10. Is the market size provided in terms of value or volume?

            The market size is provided in terms of value, measured in billion.

            11. Are there any specific market keywords associated with the report?

            Yes, the market keyword associated with the report is "Indonesia Fertilizer Market," which aids in identifying and referencing the specific market segment covered.

            12. How do I determine which pricing option suits my needs best?

            The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.

            13. Are there any additional resources or data provided in the Indonesia Fertilizer Market report?

            While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.

            14. How can I stay updated on further developments or reports in the Indonesia Fertilizer Market?

            To stay informed about further developments, trends, and reports in the Indonesia Fertilizer Market, consider subscribing to industry newsletters, following relevant companies and organizations, or regularly checking reputable industry news sources and publications.

            Methodology

            Step 1 - Identification of Relevant Samples Size from Population Database

            Step Chart
            Bar Chart
            Method Chart

            Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)

            Approach Chart
            Top-down and bottom-up approaches are used to validate the global market size and estimate the market size for manufactures, regional segments, product, and application.

            Note*: In applicable scenarios

            Step 3 - Data Sources

            Primary Research

            • Web Analytics
            • Survey Reports
            • Research Institute
            • Latest Research Reports
            • Opinion Leaders

            Secondary Research

            • Annual Reports
            • White Paper
            • Latest Press Release
            • Industry Association
            • Paid Database
            • Investor Presentations
            Analyst Chart

            Step 4 - Data Triangulation

            Involves using different sources of information in order to increase the validity of a study

            These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.

            Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.

            During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence

            Additionally, after gathering mixed and scattered data from a wide range of sources, data is triangulated and correlated to come up with estimated figures which are further validated through primary mediums or industry experts, opinion leaders.
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